Call for Papers

Contemporary Marketing Review (CMR) is an international journal and thus invites research papers from all over the world from people having different research and academic backgrounds. It is interested in publishing rigorous research papers that provides sound theoretical and clear insights with future practical and actionable implications for the well being of stakeholders of the society as a whole. As the title of the journal indicates, it calls for papers in any Marketing area however for the convenience of authors; following areas can be selected while writing for Contemporary Marketing Review:

 

Marketing Environment New Product Development
Positioning Strategies Test Marketing
Services Marketing Product Mix Strategies
Market Segmentation Marketing Channels
Corporate Social Responsibility Direct Marketing
Word of Mouth Marketing Competitive Strategies
Strategic Marketing Product Portfolios
Advertising Marketing Strategies
Product and Service Quality Integrated Marketing Communications
Sales Promotion Cultures and subcultures
Personal Selling Contemporary Issues in Marketing
Brand Loyalty Recent Trends in Marketing
Branding Strategies Pricing Strategies
Customer Satisfaction Customer Relationship Management
Idea Marketing Supply Chain Management
Consumer Behavior Brand Equity
Buying Preferences E-Marketing
Marketing for Small Businesses Psychology and Marketing
International Marketing Holistic Marketing
Retail Management Marketing Research Methods
Public Relations Sales management
Consumer Rights Protection Customers’ Attitudes and Behaviors
Customer Perceived Value Information Technology in Marketing
Not-for-profit Marketing Holistic Marketing